Re-designing the Referral Program maintaining consistency and brand identity

UI/UX Interaction Design Android & iOS Product Design

Worked on redesign of the Refer & Earn which resulted in significant improvement in user acquisition.

We aimed to create a seamless and rewarding experience for users who refer their friends to the platform byintroduceing clear and concise instructions, guiding users through the referral process step-by-step. We also made reward earning process more transparent.

We created History and tracking page where users can track all their past and current referrals and also view rewards earned by them. This motivated users to actively participate in the referral program ultimately contributing to the growth of the user base.